Warehouse sale, built to sell.
A Shopify website for a warehouse-sale menswear brand
Anovair needed a digital storefront that could merchandize a warehouse sale without feeling like a dump bin. Collection, product, and cart were designed to move stock with the same editorial confidence as the campaign imagery — so the sale still felt like the brand, even with up to 50% off across the site.
- Client
- Anovair
- Industry
- eCommerce
- Duration
- 4 Weeks
Sale, without looking like a sale.
The site had to clear a warehouse without looking like a dump bin. We kept the campaign portraits, generous space, and collection tiles — Tops, Bottoms, Henleys — so the sale still read as Anovair. A warehouse banner and “up to 50% off” sit on the same photography as a full-price season.
Merchandising that actually moves stock.
We built the storefront around Shopify collection, product, and cart so a warehouse sale could run as a first-class collection — sale merchandising, size and colour on the PDP, and FAQs for shipping — rather than a bolted-on promo bar.
